The most difficult and expensive subtask of solving any business problem is to find a client, preferably a regular one; the search for a new one how to increase involves the costs of attracting and converting into a regular one. A loyal commercial buyer will spend on the site, according to statistics, 60-70% more than a random one.
How to turn a client into a returning, loyal one?
Some methods are given priority, listed japan cell phone number list below. Each one separately will not lead to loyalty – only in combination!
- Offer a service, good usability of the site . Convince that all functions in the store are implemented perfectly – attractive design and simple navigation.
- Track actions:
- accumulate bonuses, points;
- apply the maximum discount on total points “at the Cart level”, category (product);
- apply the points received so that consumers start to redeem points for discounts immediately;
- adjust the balance of how to increase points for each;
- use the name of your rewards and points system (for example, “Third to Two”, like the brand) for advertising and marketing purposes.
Contact the customer
Managing loyalty (according to Braun erica kyle research, increasing loyalty up to 24%). Setting up an amazing (from the word “surprise”) loyalty program. This will deter them from buying from direct competitors. In the end, everyone how to increase chooses who to give money to, so you should return the service through the loyalty program in return for something, such as a promo code, coupon, as a thank you for such a choice. A coupon is a stimulator of repeat purchases.
Link via e-mail or social network
Line of credit” with an online account, etc. Postal lack data marketing (e-mail), based on: setting up a mailing schedule in advance; mail list; Merge tag and custom variables for personalizing emails; distribution of newsletters; creating templates; mailing list segmentation; tracking mail response. A coupon with the customer’s name will be highly appreciated by the buyer, he will feel special!