It is no exaggeration to say that the basis for the success of a business is its ability to make sales. For this reason it is very important to know which sales metrics give you the most important information about the performance of your business. Through this data, you can identify opportunities for growth, but also find the points that need improvement.
In this article, we’ll look at seven SOS sales metrics you shouldn’t neglect.
SOS Sales Metrics
1 Total Income
The first thing to look at is the total income of your business. This metric represents the total revenue you have from sales in a specific time period. This way, you can determine if your business is sustainable and profitable. Additionally, you can see if there are seasonal fluctuations in sales, which may require a different approach per season.
2 Percentage of Sales from New Customers
The ability to attract new customers is one of the basic image editing services signs that your business can attract your target audience. Sales from new customers percentage shows you the percentage of total sales that have come from new customers. This metric is usually a good indicator of the effectiveness of your marketing. For example, it can be the result of a successful social media marketing strategy .
3 Percentage of Sales from Old Customers
On the other hand, retaining old customers is role and tasks in a team demand and earnings just as important for the long-term viability of a business. The percentage of sales from past customers shows how many sales were made by customers who have bought from your business again. For example, the higher the percentage, the greater the satisfaction of your customers with service, e-shop design and product quality, among others.
4 Conversion Rate
The conversion rate is an important metric that shows yeezy 350 boost v2sc you how many potential customers end up making purchases. This number is critical to evaluating the success of your sales and marketing strategies, as it shows you how many leads became customers.